How to Improve Your E-Commerce Conversion Rates: Expert Tips

Even though your e-commerce shop has thousands of daily visitors, only 2% of them make a purchase. This is the average online conversion rate, and it means that 98% of your potential buyers leave without converting. Just try to imagine how much revenue you would get if even a mere 1% increase in your conversion […]

Why Small CRO Mistakes Can Destroy Your Revenue

E-commerce success isn’t just about driving traffic – it’s about converting that traffic into paying customers. Businesses spend thousands, even millions, on advertising, SEO, and social media marketing, only to lose potential customers due to hidden conversion roadblocks. What’s worse is that many store owners don’t even realize it’s happening. The average e-commerce conversion rate […]

How E-commerce Site Speed Impacts Sales and SEO – And What You Can Do About It

Unfortunately, many companies fall short in determining the impact a decrease in loading speed can have on their revenue. In reality, inefficient site speed can cause explicit issues for your e-commerce site. Google considers high latency to be a reason for loss of engagement. You are then left with limited visibility. That in turn hampers […]